In 1983, Toyota chairman Eiji Toyoda called for a top-secret meeting. It was here that he challenged his team to create a luxury vehicle that would contend with the world’s best. Six years, 450 prototypes, and more than $1 billion later, Toyota’s luxury division, Lexus, was born. The brand’s original slogan, “The relentless pursuit of perfection,” was devised after an advertising agency observed the automaker’s “obsessive” focus on every minute detail. The very first Lexus, the LS 400, was finally launched in 1989.
By the close of 1991, after only two full years of sales, Lexus became the top-selling premium car import in the United States, passing both Mercedes-Benz and BMW. By the close of the 20th century, Lexus was producing luxury sedans, coupes, SUVs, and crossovers. In 2005 the brand produced the world’s first luxury hybrid vehicle, and in 2008 Lexus came out with their first high-performance sedan. Currently, Lexus’s RX midsize crossover and ES midsize sedan are two of its top-selling models. Lexus hit a major milestone in 2019 – their ten millionth vehicle sold. It’s safe to say that Eiji Toyoda’s vision back in 1983 – to become one of the world’s most well-known and top-selling luxury brands – has been realized.
In 2019, Lexus was the top-ranked automaker in J.D. Power’s annual Vehicle Dependability Study – the eighth time the brand has earned this honor. The best way to ensure you can keep depending on your Lexus as you rack up the miles? Through preventative Lexus maintenance and servicing at your local Firestone Complete Auto Care. By sticking to the manufacturer-recommended maintenance, from oil changes to fluid exchanges to A/C services, you can help keep your Lexus running like new (with the added bonus of preserving its resale value). Our talented and trusted technicians are experienced with routine maintenance, as well as any Lexus repair you may wind up needing.
To find out more information about your specific Lexus model, select your model above. We'll fill you in on you the right tires, oil, battery, and brakes for your specific vehicle, plus maintenance recommendations straight from the manufacturer. By staying on top of these things, you’ll maximize your Lexus’s lifespan and keep it running as smoothly as the day you drove it home. While some auto shops may think all vehicles were created equally, at Firestone Complete Auto Care we know that your Lexus isn’t just any other car. Our technicians have knowledge and appreciation for the brand, and you can trust that your Lexus is in good hands with us.
Lexus is proud to offer drivers, according to their website, “inspired design, relentless innovation and uninhibited performance.” It’s a fact: if you take care of your car, it’ll take care of you. Consult the information above, and then make a Lexus service appointment with your local Firestone Complete Auto Care today! From everyday maintenance to Lexus auto repair to a set of superior yet affordable tires, we’ll give your car the TLC it deserves so you can hit the road with confidence.